Apple Releases “Why iPhone” Webpage Same Day Biggest Competitor Announces New Flagship Phone

I have to say, the timing does smell a little fishy to me; perhaps Apple would have been better to have not even “acknowledged” the release of Samsung’s Galaxy S4.

All the points on the page are truly legitimate reasons to choose an iPhone — and if this page sticks around, I’ll certainly refer friends and family to it to explain why the iPhone is my phone of choice — but perhaps the page could have been released a few days either side of Samsung’s announcement? Being released so close to a competitor’s time in the spotlight makes it feel a little desperate, as Owen Williams points out. Sometimes not even acknowledging a competitor is the best form of competition.