Signs a New Apple Product Will Be Successful

What initial signs should we look for in a new Apple product to determine its success? Here are my thoughts.

The new product:

  • Is risky
  • Has very strong design decisions
  • Is very opinionated
  • Feels new and uncertain
  • Is “obvious in hindsight”
  • Lacks features traditionally accepted as necessary

Compare these with your initial impressions when first discovering the iPad or iPhone. Let’s not be so closed-minded. Instant dismissal of new technologies, especially those from Apple, tend to… backfire.