What initial signs should we look for in a new Apple product to determine its success? Here are my thoughts.

The new product:

• Is risky
• Has very strong design decisions
• Is very opinionated
• Feels new and uncertain
• Is “obvious in hindsight”
• Lacks features traditionally accepted as necessary

Compare these with your initial impressions when first discovering the iPad or iPhone. Let’s not be so closed-minded. Instant dismissal of new technologies, especially those from Apple, tend to… backfire.